Kelda Williams, known professionally as Keldamuzik aka Diva, is an American music artist, actress, TV host, and producer. Born in Bay Area California, she is known for her hit singles “Queen For A Night” and “Thirsty” which are both on her 4th studio album, Diva TV.
Q:When you decide it’s time to make a new record, is that more exciting or stressful?
Ans: Its both but its all in fun. The stressful part about it would be figuring out which features you on which tracks and choosing which producer better fits the project. Otherwise I love being locked in the studio all day and night making magic.
Q: How do you shut things out?
Ans: Well I’m not going to say its easy, but to shut things out you just think more about how you want to be successful with your passion. Writing always helps shut things out that’s why people have journals and diaries.
Q:Who are your inspirations?
Ans: Da Brat, Eminem, TLC just to name a few…
Q:Do you have any events coming up or recording going on right now?
Ans: Yes I’m working on a hot new single called “Can’t Keep Up”, this will be my focus for right now and I’m going to do as much as I can to make sure the world hears it.
Q:How does the conversation go when someone pitches the performance to you?
Ans: Its usually like, what do you have going on right now? How many songs do you have? Can you do a 15-30 min show, and I’m like YUP. Or if its overseas then we start to discuss more logistics, but we get it done quickly.
Q: Do you perform in public? Describe those occasions? Concerts, radio, TV?
Ans: Yes I perform in public, festivals, schools, etc. Its always an audience somewhere that is waiting to hear good music and watch an entertaining performance. I’m planning on doing a digital concert soon considering that we are all quarantining.
Q: How do you handle mistakes during a performance?
Ans: Mistakes are going to happen, best thing to do is play it off like nothing happened. If you act like something did happen, everyone will notice.
Q: What advice would you give to beginners who are nervous?
Ans: Make sure your project is clean looking, meaning your music is professionally produced, your photos are sharp and your entire presence looks ready to go. Its’ going to be a fight at first but once your in and people start liking your stuff, you gain a whole new outlook on the industry.
Q: How often and for how long do you practice?
Ans: Rehearsing is a must in this game, if you don’t rehearse you won’t be as good as you can be. I have dancers and we rehearse all the time in the studio.
Q: Do you teach music?
Ans: I don’t teach yet but I plan on launching a non-profit called The Diva Outreach, where I offer an after school program for girls that want to pursue a career in the music industry. It’s going to be nice!
Thanks for taking time out of your day:)